Evanov Communications launches LITE 88.5 in Newmarket-Toronto with Lite Favourites
Toronto, Ontario, October 1, 2021 – Evanov Communications’ successful recent launches in other markets, has propelled the LITE format for CKDX-FM 88.5. Licensed for Newmarket and located in the Toronto CMA, the station formerly known as Jewel 88.5, rolled-out its new rebrand today.
The new LITE 88.5 will retain the best elements of the former station, while skewing younger and be more current in its soft, melodic, pop sound. The station will retain its strong local and regional orientation. While the music spans from the 70s to today, LITE 88.5 will include more current hits. The station’s core artists will include Ed Sheeran, Adele, Billy Joel, Maroon 5, Bryan Adams, Fleetwood Mac, Madonna, Kelly Clarkson, and Michael Bublé. More variety from yesterday and today makes this station perfect for in the car, at home, at work and at play.
Evanov’s Director of Operations and LITE 88.5 Morning Show Host, Gary Gamble said: ‘I have been associated with this station for over two decades with numerous changes taking place over that time. LITE 88.5 brings excitement - being fashioned to be more relevant to the audience and community it serves". Like the recent LITE format launch in other markets, LITE 88.5 will not only retain its current audience base but find new listeners who are looking to engage with a local station that provides variety.
Visit LITE885.ca for more information on programming, promotions, and station details.
Evanov Communications is an independent Canadian broadcasting company that operates 16 stations in a variety of markets. A list of stations and locations are found at www.evanov.ca
Media Contact: Gary Gamble
Director of Operations – ECI/416-213-1035 x-107