Numeris Cancels Fall Ratings Survey

In an email to member station, Numeris has announced that due to the impact of Covid 19, they will not be able to conduct a fall ratings survey this year.

“After consulting with the Radio Executive Committee, and in light of the lower return rates for Fall, Numeris’ recommendation was not to produce the Fall 2020 Radio Release but rather focus on a Spring 2021 Release using the diaries collected for Fall and continuing enumeration for Spring. This recommendation is fully supported by the Radio Executive Committee and our Board.”

This leaves many markets with only data from spring to use for sales.

© 2021 Milk-E-Media / - All rights reserved.